Social media networks were a novelty 5 years ago, but today their importance is no longer debated. Yes, businesses have definitely realized the power of social media and accepted that social media ma…
Here are the most popular ones:
And of course, blogging is key!
The most thorough guide to keyword research online. Find untapped, high-volume keywords that your customers search for in this expert-written guide.
Keywords are like a compass for your SEO campaigns: they tell you where to go and whether or not you’re making progress. Good onpage optimization will results in more traffic to your site.
I curated All 7 Chapters into this List.ly List in case you want to have a single source to bookmark for reading later.
Facebook. Pinterest. Google+. Instagram. Twitter. LinkedIn. YouTube. So many social networks, and so little time! Today’s small businesses have important decisions to make when it comes to soci…
Whether your SMB drives revenue via B2B or B2C or if your service offerings requires a How To Video to help convert your prospect to become a client, this infographic will probably come in handy!
Having a plan on how to manage your social media presence and which social channel you need to have an active presence will save you a lot of grief. Here’s a few inside tips to help you decide?
Click Here to schedule a 30 minute Google Hangout on how to take your social media marketing plan to the next level.
You already know that blogs are popular and that you should have one. But do you know what makes a great blog post? Sure, you’ve heard of things like havin
In order to show you how to create a powerful blog post, Neil Patel created this infographic that outlines what you need to do.
You still need to deploy strong onpage optimization tactics for SEO bot appeal and how and where to promote your blog post article, but the basics remain the same.
Step 2 is to know how to increase your social media presence and that’s where this intel comes in handy.
The study deals with the definition and evaluation of ranking factors that have a positive correlation with the front rank in Google US organic search results.
These SEO Ranking Factors for Google USA in 2013 reflect what most SEO experts have been saying for awhile now.
Social Signals and Social Shares influence the search results.
What’s missing is mention of how conversational search is used and how personalization skews our SERP’s
Google announced today they will remove profile photos and the author’s Google+ circle counts from search results.
Google’s John Mueller had the following to say about this change:
We’ve been doing lots of work to clean up the visual design of our search results, in particular creating a better mobile experience and a more consistent design across devices. As a part of this, we’re simplifying the way authorship is shown in mobile and desktop search results, removing the profile photo and circle count. (Our experiments indicate that click-through behavior on this new less-cluttered design is similar to the previous one.)
This means when your web page shows up in the search results, your head shot will no longer be “visually” rendered in the SERP, nor will your Circle Count show up either.
Many of us took great pains to make sure our Authorship was coded properly to our websites and our top socials, to encourage engagement and click through’s to our site.
I took the time to take screen shots of the web pages where my profile photo was connected to the SERP. They include the following ranked pages.
Click the image to see the search results. The long tail keyword is bolded in the SERP,
The main reason I am posting these entries os to have a record of these SERP’s so when Google implements these new changes, I have a way to track where my pages shows up in the search results in the future. The real bummer for me is when I had multiple ranked pages in the search results like this.
I will update this post in a couple weeks to recap if removing the profile photo had any negative effects on my organic search traffic. Would like to hear your results too?
Social Media Use Varies By Platform [Research-Charts]
Social media is no longer one-size fits all.
Participants use different social media venues to engage with people they know including family, friends and colleagues.
Over 50% or 107 million US adults over 18 use 2+ social media platforms.
Based on research by 140 Proof and IPG Media Lab, most US adults use a variety of different social media venues.
How to Manage Your Social Media Presence