How to Dramatically Increase Your Online Visibility http://t.co/TRvzsY3O7o
— Neil Ferree (@FerreeMoney) March 5, 2015
Its pretty clear why you want to have a fully populated and optimized social profile on the top social networks.
Posting updates on your top socials is commonplace these days. Knowing what tools to use and how to use them is becoming more important.
Social content marketing is not just for big brands anymore. SMB’s must up their SMM game to stay in step and effectively compete in their niche markets.
Here’s my top socials, tools and apps I use daily.
Back in the day, I used to follow the be everywhere model.
That was then, this is now. Today, I find that having a presence on the top social networks (e.g.) Facebook, Twitter, LinkedIn, Pinterest, Google+ YouTube and SlideShare is more than adequate. How about you? What are your top socials?
Did you know that every day on the internet:
4.75 billion pieces of content are hared
1.8 billion photos are uploaded
700 million Snapchats taken
500 million tweets tweeted
Marketing, as we know it, is being transformed right in front of our eyes. More and more messages are being promoted every day, on more channels, and as a result, consumers are learning to simply tune out the noise.
Because of this, brands must leverage content marketing to deliver the useful…
Content Marketing System Best Practices is one way to increase your online visibility and dramatically increase your social media presence.
You don’t have to create original content every time. So how do you re-mix and repurpose content to save time and effort with your content marketing?
Not only do you NOT have to create original content every time you want to post a useful update to your top socials but when you use a content curation model (like I do) you can curate killer content from awesome authors and post you updates to your top social with a CTA link back to your Blog, YouTube channel, SlideShare deck or any page you control that compliments the original content piece.
SlideShare Analytics Available for Free to Everyone
SlideShare Analytics is available for Free to all users.
This is especially good news if you’re using Slideshare Decks to increase your social media presence.
There are 4 main tabs in the SlideShare Analytics
All of your data can be downloaded as a csv file
Why Snip.ly is the Best URL Shortener for Social Sharing
What if there was a way that you could share content to other people’s stuff and still easily bring them back to your own content, with little or no effort? I know it sounds like a pipe dream, but with this tool, its very easy to do and it’s shockingly cool. It’s call Snip.ly ~ Michael Stelzner
When your Snip banner is synced up with a logical CTA and the content on your LP compliment the original content, then your conversions and time on site will improve a lot like these did;
We all know having a presence on the the social web is critical these days. A solid content marketing strategy must include a process for both creating and curating quality content and sharing it across the social web.
If you follow these guidelines, your social content discovery and sharing processes will be more efficient and will dramatically increase your social media presence and social engagement. This is the first step in building a robust social following of topic relevant like minded individuals and growing your personal or business brand.
Social Content Sharing and Automation
To begin with, you’ll need to have a Google+ Profile and G+ Business Page that are fully populated and properly optimized and connected to Friends+Me so your new Google+ posts will be posted to other networks immediately or at predefined times in the future.
From now on, your Google+ posts will automatically be reposted to your Facebook, Twitter and LinkedIn channels, unless you specify otherwise.
Your G+ Posts will still require proper formatting and contains an inviting image and a call to action to pass the litmus test as with any piece of quality content you would publish to your blog or website.
Best of Class Social Content Management Tools
The next step is to install and configure the following social media marketing tools. These tools will enable you to set-up your content discovery RSS feeds, social monitoring and listening filters, schedule your social updates and create a customized content sharing model using the Sniply social share workflow engine.
See slide #6 in the accompanying Slideshare Deck.
Who’s Sharing Your Content and Does it Matter?
If your social media marketing budget can cover an extra $99 month, you will want to upgrade to the Pro level with Buzzsumo.
This short video will give you a nice overview of how you can use Buzzsumo to find out who are the key influencer’s sharing your content, what content your competition is producing that is resonating (getting shared) by your target audience and other highly relevant and useful social content marketing dynamics that will help you get a clearer picture on what your social media editorial calendar needs to include.