Google+ Trumps Twitter & Facebook in Engaging Social Referrals

A study by content discovery and sharing firm, Shareaholic, says that social platforms like Google+ and LinkedIn drive few, but more engaged referrals compared to Twitter, Facebook and Pinterest.However, brand heads insist that this does not really change the game.

Neil Ferree‘s insight:

The true cost of remaining anonymous, then, might be irrelevance

Within search results, information tied to verified online profiles will be ranked higher than content without such verification, which will result in most users naturally clicking on the top (verified) results.

The true cost of remaining anonymous, then, might be irrelevance

~ Eric Schmidt

See on www.exchange4media.com

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