3 Ways to Raise the Bar on Your Social Media and Content Marketing Strategy

When marketers approach Content Marketing and Social Media as a symbiotic relationship, there’s no limit to the business goals you can achieve. To make that

Neil Ferree‘s insight:

From first discovery to the nurturing phase to transaction, knowing your target audience information consumption preferences will help you optimize their experience.

The information journey should lead the target customer through the sales cycle by taking Action.

From a Facebook follower to an email subscriber to a demo webinar attendee to an initial sales conversation – each of these types of experiences with your target audience along the buying cycle can be forecast and planned to help prospects lead themselves to the next logical step in their journey.

See on www.toprankblog.com

Advertisements

Leave a Reply

Please log in using one of these methods to post your comment:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s